The Fintech Index
20 companies rated 5 sectors 1 data report Last checked Sep 23, 2026
WLT / Wealth & brokerage platforms

Addepar

Platform for data, reporting and AI that unites portfolio data, market data and client data, serving wealth firms, family offices and banks. Privately held. Headquartered in New York.

Established
2009
Company type
Private
Official site
addepar.com

Assessment

Addepar collects holdings from hundreds of data feeds that link directly into one view, then adds analysis, fee billing, client reporting and a branded client portal. It handles work simpler tools find hard: alternatives, which Addepar says represent 40% of assets on its platform, and ownership that passes through holding companies, trusts and entities. ADX, launched during 2026, is a Databricks-based managed data environment and moves that data into data warehouses and into AI workflows.

Addepar does not custody assets and does not act as a broker-dealer, so firms still need another custodian to hold assets and to handle trading. Pricing is unpublished, and the pricing page directs people to a contact form. Figures Addepar supplies also vary from page to page, from $9T to nearly $10 trillion on the platform, so buyers should treat the scale figures as claims the company has made.

Scenarios

ScenarioSuitabilityWhy
Reporting for portfolios that hold private assetsWell suitedData extraction for alternatives, private fund benchmarks and look-through ownership.
Consolidated reporting for a family officeWell suitedEntities, trusts and holding companies combine into net worth views.
Sending data to a warehouse or AI toolsWell suitedPublic APIs and the ADX data environment keep Addepar data in sync with other systems.
Custody and tradingNot suitedAddepar provides software only; assets remain with custodians.
Small advisory firm under a tight budgetPartly suitedIt can suit the firm, but pricing is sales-led and implementation is a project.

Built for

RIAs, family offices and private banks needing consolidated reporting that spans public assets, private assets and complex ownership structures.

Less suited to

Small advisory firms wanting both custody and reporting from a single provider, or buyers needing a published price before any demo.

Who should consider it

Likely to suit

  • Single-family and multi-family offices with complex ownership
  • RIAs and private banks carrying large alternatives allocations
  • Firms wanting their portfolio data held in their own warehouse

Unlikely to suit

  • Advisors in search of a custodian
  • Buyers that require published pricing
  • Very small firms wanting a rapid self-serve setup

Rating by criterion

How the eight criteria that form the rating for Addepar are each scored out of 100.

Sector criteria

Assets and account types88

Includes public assets and private assets, with alternatives at 40% of platform assets by Addepar's count, and complex ownership structures, with client firms in 60 countries.

Advisor and client tools90

Client reporting, portfolio analysis, a branded portal for web and mobile, fee billing, the Addison AI assistant, cash-flow forecasting through Navigator and AI extraction of documents for alternatives.

Integrations and data90

Hundreds of data feeds linked directly, public APIs for portfolio data, billing data and reporting data, the ADX data environment and a beta hookup for AI assistants.

Custody and operations74

Covers data aggregation, billing and processing of alternatives, but holds no broker-dealer or custodian registration, so other providers handle custody and trading.

Vendor criteria

Product depth and roadmap89

A deep platform with active development: in May 2026 ADX launched, Arcus, the automation startup, was acquired in 2025, and in May 2025 a $230 million round closed.

Onboarding and support78

Implementation via professional services, one contact person, a help center and courses from Addepar Academy, with additional data specialists on the Premier+ plan.

Pricing transparency48

Prices stay unpublished, and the page for pricing leads users to a contact form.

Contract terms60

Contract terms stay non-public and are fixed through sales.

Against its peers

How Addepar compares with other companies we rate in Wealth & brokerage platforms.

Fact file

PlatformFee billing, portfolio analysis, client reporting and a client portal for public and private assets Source
ScaleNearly $10 trillion in assets and more than 1,500 firms in 60 countries, as Addepar reported in September 2026 Source
Data connectionsHundreds of direct data feeds drawn from banks, custodians, fund administrators and market data providers Source
Regulatory statusNo registration as a broker-dealer or investment adviser found on FINRA BrokerCheck or SEC IAPD Source
PricingNot published; visitors on the pricing page go to a contact form Source

Source pages

  1. Addepar homepage: https://addepar.com/ (As of September 23, 2026)
  2. Addepar about: https://addepar.com/about (As of September 23, 2026)
  3. Addepar platform overview: https://addepar.com/platform-overview (As of September 23, 2026)
  4. Addepar family offices: https://addepar.com/family-offices (As of September 23, 2026)
  5. Addepar partners: https://addepar.com/partners (As of September 23, 2026)
  6. Addepar developer documentation: https://developers.addepar.com/ (As of September 23, 2026)
  7. Addepar services: https://addepar.com/services (As of September 23, 2026)
  8. Addepar ADX launch: https://www.prnewswire.com/news-releases/addepar-introduces-adx-enabling-data-activation-and-ai-at-scale-302764980.html (As of September 23, 2026)
  9. Addepar Series G announcement: https://www.prnewswire.com/in/news-releases/addepar-raises-230-million-at-3-25-billion-valuation-in-series-g-investment-round-302453228.html (As of September 23, 2026)
  10. Addepar Warsaw office announcement: https://www.financialcontent.com/article/gnwcq-2026-9-22-addepar-expands-european-presence-with-new-office-in-warsaw (As of September 23, 2026)
  11. FINRA BrokerCheck search for Addepar: https://api.brokercheck.finra.org/search/firm?query=addepar&wt=json (As of September 23, 2026)
  12. Addepar on Wikipedia: https://en.wikipedia.org/wiki/Addepar (As of September 23, 2026)

How this rating was made

This profile gives our own assessment of Addepar to companies selecting a Wealth & brokerage platforms provider. The Fintech Index receives nothing for featuring a firm, for sponsorship, or for advertising, and Addepar gave us no payment for the profile.

The rating equals the average of eight criteria, with every criterion running from 0 to 100. Four address buyer needs in this sector, and four address the company together with its commercial terms.

Ratings are our editorial judgment, made from public information: pricing and legal pages, product documentation, compliance disclosures, and filings. This profile had no lab tests, and no accounts were opened. Fact-checking took place on September 23, 2026.