Persona vs Sumsub: Features, Coverage and Pricing Compared (2026)

Key Features Compared

Persona vs Sumsub at a Glance, November 2026

Feature	Persona	Sumsub
Ratings
Fintech Index score	81 / 100	84 / 100Higher score
Overview
What it is	Persona lets companies verify people and businesses online, detect coordinated fraud, and review suspicious cases, using modular tools they can combine	Sumsub's platform verifies users and businesses, monitors transactions, and manages fraud cases, helping companies onboard customers safely and follow compliance rules
Who uses it	Fintechs, marketplaces, and government agencies	Fintechs, crypto firms, marketplaces, and gaming companies
Main products	Configurable identity checks (government ID, selfie, phone, database, mobile driver's license, NFC), watchlists, business reports, Cases, Graph, and Persona AI	KYC with 14,000+ document types, document-free checks, KYB, AML screening from 50,000+ sources, transaction monitoring, and fraud tools
Where it operates	Worldwide ID verification	220+ countries and territories
Products and features
Document and selfie checks	Government ID and selfie	14,000+ document types
Business verification (KYB)	Business reports	Registry and ownership checks
Pricing
How pricing works	Essential from $250 a month on a 12-month minimum, billed per successful verification; larger plans by sales	Basic $1.35 per verification ($149 monthly minimum); Compliance $1.85 ($299 minimum); KYB and monitoring by quote
Published prices	Essential from $250 a month	From $1.35 per checkPer-check prices posted
Technology and compliance
Certifications and compliance	FedRAMP 20x Moderate for Persona for Government (April 2026)	goAML-format FIU reports and four-eye approvals
Developer tools	Drag-and-drop workflows plus custom code	Drag-and-drop flow builder that can prepare flows from an uploaded policy
Integrations and partners	Adverse media, watchlists, and business reports	ComplyAdvantage matching included in screening
Onboarding and support	Case reviews with SLAs and escalation queues	12-month terms that renew automatically, with 30 days' notice to leave
Company
Founded	2018	2015
Headquarters	San Francisco, California	London, United Kingdom
Ownership	Private	Private
Funding	Raised $200M in its 2025 Series D, from Founders Fund, Ribbit, Index Ventures and others	Not published
Key leader	Rick Song	Andrew Sever
Scale	~1 billion identities verified	Covers most compliance steps from one vendor

Fintech Index Scores Compared

We rate every company on eight criteria from 0 to 100, four tied to what buyers in its sector need and four shared by every company, and the rating is their average. Persona scores 81 and Sumsub scores 84.

Criterion Scores Out of 100

Key Differences Between Persona and Sumsub

Pricing

Persona's Essential plan starts at $250 a month on a 12-month minimum, billed per successful verification. Sumsub's Basic plan is $1.35 per verification with a $149 monthly minimum, and Compliance is $1.85 with a $299 minimum.

Scope

Persona focuses on configurable identity workflows. Sumsub covers KYC, KYB, transaction monitoring, and more from one vendor.

Coverage

Persona verifies IDs worldwide and has verified approximately 1 billion identities. Sumsub covers more than 220 countries and territories.

Pros and Cons

Who Each Is Best For

Alternatives to Persona and Sumsub

These companies, all reviewed and rated on The Fintech Index, cover some of the same ground as Persona and Sumsub.

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Frequently Asked Questions