Alex Wheldon is co-founder of Rho and serves as president and chief product officer. He started the company in 2018 with Everett Cook and owns product vision, strategy, and execution for the platform that combines business banking, cards, payables, treasury, and expense management.
Co-founding Rho
With Cook he set out to rebuild how growing companies run money operations when online business banking was still immature. His product brief has covered how finance teams see cash, spend, and approvals in one place rather than stitching together a bank, a card issuer, and separate AP tools. Rho's public materials describe him as the co-founder focused on product while Cook leads as CEO.
Product direction
As chief product officer he shapes the roadmap that turned Rho from a business-banking entry point into a broader financial operating system used by startups and larger commercial teams. That work sits behind the company's Series B expansion story in 2024, when Cook credited customer CFOs with defining the coordination problems around people, process, and money that the product still aims to solve.